Privacy Policy
WPPersona ("we", "us", or "our") operates wppersona.com. This policy describes how we collect, use, and protect your information when you use our platform.
Effective Date: April 28, 2026
By using WPPersona, you agree to the collection and use of information in accordance with this policy. This policy applies to all users of our platform, including government agency administrators and end users.
Information We Collect
Account Information
When you create an account, we collect your name, work email address, organization name, and role. This information is used to provide and personalize our services.
Usage Data
We automatically collect information about how you interact with our platform, including pages visited, features used, and actions taken. This helps us improve functionality and performance.
Communications
When you contact us or submit a demo request, we collect the information you provide including name, email, and the content of your message.
Cookies & Tracking
We use essential cookies for session management and optional analytics cookies to understand usage patterns. You can opt out of analytics cookies at any time.
How We Use Your Information
Service Delivery
To provide, operate, and maintain the WPPersona platform and all associated services you have subscribed to.
Communications
To respond to inquiries, send service updates, security alerts, and product announcements. You may opt out of marketing communications at any time.
Improvement
To analyze usage patterns, diagnose technical issues, and improve the accessibility, performance, and features of our platform.
Legal Compliance
To comply with applicable laws, regulations, legal processes, and government requests, including FOIA obligations.
Data Sharing
We do not sell your data
WPPersona does not sell, rent, or trade personal information to third parties for marketing purposes.
Service Providers
We share data with trusted vendors who assist in operating our platform (hosting, analytics, email delivery) under strict data processing agreements.
Government Clients
Data you manage within the platform on behalf of your agency remains your agency's data. We process it only as a data processor under your direction.
Legal Requirements
We may disclose information when required by law, court order, or to protect the rights and safety of WPPersona, our customers, or the public.
Data Retention
Active Accounts
We retain account data for the duration of your subscription and for 90 days following cancellation to allow for data export.
Logs
System and access logs are retained for up to 12 months for security and debugging purposes.
Deletion Requests
You may request deletion of your personal data at any time. We will process deletion requests within 30 days, subject to legal retention obligations.
Security
Encryption
All data is encrypted in transit using TLS 1.2+ and at rest using AES-256 encryption.
Access Controls
Access to customer data is restricted on a need-to-know basis and requires multi-factor authentication.
Incident Response
In the event of a data breach, we will notify affected customers within 72 hours in accordance with applicable law.
Your Rights
Access
You have the right to request a copy of the personal information we hold about you.
Correction
You may request correction of inaccurate or incomplete personal information at any time.
Deletion
You may request deletion of your personal data, subject to our legal retention obligations.
Portability
You may request an export of your data in a machine-readable format.